What is deployment and how do I use it?

Deployment is a function that makes content you change on your website pages publicly visible. Changes on these pages are not externally viewable until deployed.

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Dynamic pages

Static pages


There are two types of pages or content that get published: static and dynamic. Deployments are required for static pages, not for dynamic pages.

The terms team store, group stores and microstores may be used interchangeably throughout this article but all refer to the same thing. Read more about this here.


Dynamic (real-time) pages

Team stores

All team store or microstore pages, including the team store homepage, product and collection pages, cart and checkout pages, are dynamic pages and will show the most recent data at all times. Deployment is not required as these pages update in real time. 

Deployments are not required for group stores - all updates are visible onsite in real time.

Prices, discounts, upcharges, libraries and Design Studio

All updates you make to product prices, product package prices, libraries (except the font library), discounts (promotions or coupons) or upcharges (fundraising or fees) are made in real time. No deployments are required

Likewise, all updates you make in the Studio Editor are dynamic. This includes changes to for example the designs, design steps and placeholder editor.

Static pages

Website (storefront and themes)

Deployments are needed for all your static website pages, including the storefront homepage, content pages, product pages, collection pages, and theme settings.

Storefront pages do not include microstore pages.

Deploying changes across static pages will ensure that your most recent changes are publicly visible. 


Changes you make in the font library require a deployment.

How to make a deployment for static pages?

Each storefront has its own deployment button.  Go to Dashboard > Sales Channel > Storefront > (click deploy).

A deployment cycle is usually completed in around 10 minutes. 

If you have more than one storefront, you must deploy them individually. Go to Dashboard > Sales Channel > Storefront > (select your storefront) > Deployment.